Today, I’m tackling a big question: Can building an online business actually be easy?
Many of us are conditioned to think that business has to be a struggle, full of hustle and hard work. But what if that’s not the only way? What if you could build a successful business in a way that feels natural, intuitive and even easy?
Imagine that you have all the answers already inside you. Everything you need to grow and flourish in your business. The internet, mentors, books, courses, other people, AI – they can all be tools to help you, but there is only one roadmap for YOUR business to flourish – and that roadmap is inside you.
This journey of uncovering your roadmap is both difficult and easy. That’s actually why I named this podcast The Art of Ease. The hardest part is often learning to get out of your own way and LET it be easy. And that’s a skill you can learn – a practice.
So in today’s episode, we’re going to look at some powerful mindset shifts to help you embrace ease in your business. I’ll also share practical steps you can take to avoid burnout and find flow in your work. By the end, I hope you’ll feel empowered to create a business that feels fulfilling, aligned, and… well, easy.
Let’s start with the mindset shifts. If you’ve ever thought that business has to be tough to be worthwhile, you’re not alone. But maybe it’s time to rethink that belief…
Mindset Shifts for Embracing Ease
These ideas might challenge the traditional ways we think about work, but each shift is designed to help you find flow, fulfillment and resilience.
1. Redefining Ease
Let’s start by redefining what we mean by ease. A lot of people hear ‘ease’ and think it means laziness or taking shortcuts. But actually, ease is about alignment – it’s about finding ways to work that feel natural and energizing, rather than forcing ourselves into roles or methods that drain us.
Think about it like this: there are certain tasks you do that might feel effortless, where time just flies by. Those are often the things that are in alignment with your strengths or natural interests. So instead of seeing ease as a sign of doing too little, recognize it as a sign that you’re on the right path.
This week, I encourage you to notice the parts of your work that feel enjoyable or even fun. What tasks or projects come naturally to you? These are clues that can help you lean into ease without guilt.
2. Embrace “Good Enough” Over Perfection
The next shift is a big one for many of us: learning to embrace ‘good enough’ instead of perfection. Perfectionism is one of the biggest obstacles to ease because it makes us believe that only flawless work is valuable. The truth is, we spend so much time polishing that sometimes we miss out on actually sharing our work with the world.
And here’s the thing: done is better than perfect. When you aim for ‘good enough,’ you’re giving yourself permission to keep moving forward rather than getting stuck in endless revisions. Trust that your work doesn’t need to be perfect to make an impact.
Here’s a challenge for you this week: try setting a ‘good enough’ goal. Maybe it’s publishing that blog post with just one round of edits or putting your product out there before it feels absolutely finished. Let go of perfection, and notice how much more relaxed you feel.
3. See Challenges as Opportunities, Not Setbacks
Now, let’s talk about challenges. In business, challenges are inevitable. But if we shift our perspective, we can start seeing challenges as opportunities rather than roadblocks. This means instead of getting discouraged, we approach obstacles with a spirit of curiosity.
Imagine you’ve hit a snag with a project. Instead of feeling defeated, ask yourself, ‘What can I learn from this?’ or ‘How could this challenge help me grow?’ This mindset not only makes setbacks feel lighter but also helps you bounce back with more resilience.
So, next time you’re faced with something challenging, I invite you to pause and ask yourself what lesson or insight it might hold. With a curious mindset, you’ll start to see challenges as part of your growth journey.
4. Trust Yourself and Your Intuition
The fourth shift is learning to trust yourself and your intuition. With so much information out there, it’s easy to feel like someone else always has a better answer. But the truth is, you’re the one who knows what’s best for your business.
This doesn’t mean you shouldn’t seek out knowledge or advice – those are valuable resources. But there’s a difference between looking outward for guidance and depending on others to tell you what to do. Trust that you have a unique vision for your business that only you can create.
A great way to build this trust is by spending a few minutes each day tuning into your own thoughts. Whether you journal, meditate, or just sit quietly, these moments can help you connect with your inner guidance and make decisions that feel right for you.
5. Allow Room for Flexibility and Adaptation
And finally, let’s talk about flexibility. Building ease into your business means being open to adaptation, rather than rigidly sticking to a plan. We often think that to be successful, we need to follow a plan to the letter, but in reality, flexibility allows us to respond to our needs and circumstances more intuitively.
Instead of feeling pressured to always stay on track, give yourself permission to pivot if something isn’t working or if you feel drained. Flexibility doesn’t mean slacking; it means respecting the natural flow of your energy and adapting when needed.
For this week, try setting a flexible goal. Maybe you aim to finish a project by Friday but allow yourself until Monday if you need more time. Watch how this small shift can help you feel more at ease and less pressured.
These mindset shifts are powerful tools to create more ease in your business. When we redefine what ease means, let go of perfectionism, see challenges differently, trust our intuition, and allow ourselves some flexibility, we create a foundation for a business that feels good to run.
Now, let’s look at some practical steps you can start using to make that ease a reality in your day-to-day work.
Practical Steps for Building a Simpler Business
Now that we’ve explored some mindset shifts, let’s talk about how to bring ease into your business with practical actions. These steps are designed to simplify your workload, make room for creativity, and keep you focused on what truly matters.
1. Focus on One Key Project at a Time
One of the simplest ways to reduce stress and bring ease into your work is to focus on one key project at a time. It’s tempting to juggle multiple tasks or goals, but this often leads to overwhelm. Instead, choose one main project and give it your full attention.
This doesn’t mean ignoring everything else – just that you’re prioritizing. Maybe this month’s focus is building your email list or creating your first digital product. Putting your energy into one area helps you stay focused, avoid distractions, and see real progress.
Try picking one main project for this week, and let that be your primary focus. Notice how freeing it feels to let go of other tasks for now and concentrate on what’s most important.
2. Create Simple, Repeatable Systems
Next, let’s talk about systems. Systems sound complicated, but they’re really just repeatable steps for your tasks. These make it easier to handle things that need to be done regularly, like posting on social media or sending out newsletters.
For example, you could create a simple content plan that repeats each month, so you’re not reinventing the wheel every time you need to post something new. Systems don’t have to be complex to be effective – the key is to find a rhythm that works for you.
This week, look at one task that feels repetitive and see if you can create a simple system for it. Write down the steps or create a checklist. A small bit of effort upfront can save you a lot of time and mental energy.
3. Set Clear Boundaries for Work and Rest
Setting boundaries between work and rest is essential to creating ease in your business. It’s easy to blur the lines, especially if you work from home, but having set times for work and rest can keep you from burning out.
Try setting a specific ‘end time’ each day for work. When that time comes, close your laptop, put away your materials, and let yourself fully relax. Boundaries aren’t about limiting yourself – they’re about respecting your energy and making sure you have time to recharge.
Experiment this week with setting a daily ‘end time’ for your work. Notice how it feels to stop working at a specific time and enjoy the rest of your day without thinking about work.
4. Delegate and Automate Where You Can
Another great way to bring ease into your business is by delegating or automating tasks when possible. We sometimes feel like we have to do everything ourselves, but handing off or automating small tasks can free up so much time and mental space.
Whether it’s using scheduling tools for social media or asking someone to help with admin tasks, don’t hesitate to get support. Think of this as a way to give yourself more time for the creative work you love.
This week, consider one task you could delegate or automate. Maybe it’s scheduling emails or asking a friend or family member for help. Small steps toward support can make a big difference.
5. Regularly Reassess and Adjust Your Approach
Finally, remember to reassess and adjust as you go. What works today might not work as well next month, and that’s okay. Building a simple business is about staying flexible and being open to change.
Every month or so, take a step back and look at what’s working and what’s not. Adjust your systems, shift your focus, and keep refining your approach. This ongoing reassessment helps you stay connected to what truly feels aligned.
These practical steps can really transform your day-to-day business life, creating space for more ease, more joy, and less stress. Now let’s explore some ways to cultivate ease as a daily habit, so it becomes a natural part of how you work.
Cultivating ease isn’t a one-time thing – it’s a daily practice. Here are some small habits and rituals you can build into your routine to create a sense of calm and flow every day.
One of the best ways to bring ease into your day is to start with a grounding practice. This could be as simple as a few minutes of breathing, stretching, or journalling. Grounding yourself first thing helps you approach your work with a clear mind.
Try setting aside five to ten minutes each morning to ground yourself. You might close your eyes, take some deep breaths, or jot down a few thoughts in a journal. This practice creates a foundation of calm that can carry you through your day.
Reflection Questions
Now that we’ve explored mindset shift and practical steps, let’s take a moment to reflect. I have a few questions for you to think about as you consider how to bring more ease into your own business.
1. What Does Ease Mean to You?
First, what does ease mean to you? Take a moment to think about it. Everyone’s definition of ease is unique, and what feels easy to one person might be a challenge to another. By clarifying what ease looks and feels like for you, you’ll have a clearer vision of what you’re working toward.
2. Where Can You Simplify Right Now?
Next, where in your business can you simplify right now? Maybe there’s a process you could streamline or a project you could put on pause. Think of one area where you could lighten your load. This small act of simplification can be a powerful step toward ease.
3. How Can You Honor Your Natural Flow?
And finally, how can you honor your natural flow? We each have our own rhythms – times of day or types of tasks that feel most natural to us. Where can you create more space to work in ways that feel aligned with your energy, creativity, and intuition?
Feel free to jot down your answers to these questions or even come back to them later. The more you reflect on what ease looks like for you, the more you can start bringing it into your business.
So, can building an online business be easy? I believe it can be, if we’re willing to redefine what ease means and make intentional choices along the way. Remember that the journey is yours to create, and it’s okay if it looks different from anyone else’s. Ease is not a destination – it’s a way of being that you can cultivate with each step you take.
As we wrap up, I encourage you to try just one small change this week that feels easy. It might be as simple as setting a boundary around work hours, choosing to focus on a single project, or taking time to ground yourself each morning. Whatever you choose, trust that these small steps can add up to something powerful over time.
Thank you so much for tuning in to this episode of The Art of Ease. If you enjoyed this conversation, I’d love it if you could share it with a friend who might benefit from bringing more ease into their work. And if you feel inspired, leave a review – it helps others find the podcast and grow this community of ease-seekers.
Until next time, remember: you have everything you need inside of you to build the business of your dreams with ease. Take it one step at a time, and let the journey unfold.
Thanks again for listening, and I’ll see you in the next episode.